THE HIDDEN ROASTERY | Artisan Coffee House
LONDON • EST. 1924 • TEL AVIV

HIDDEN
IN PLAIN SIGHT

A secret sanctuary of dark roasts and silent moments.

Enter The Roastery
✦ Rare Blue Mountain Beans Just Arrived ✦ Free Shipping Worldwide on Orders Over $100 ✦ New “Midnight” Espresso Blend Available ✦ Rare Blue Mountain Beans Just Arrived ✦ Free Shipping Worldwide on Orders Over $100

The Yard Collective

Explore our hidden rooms and curated collections.

ROOM 01

The Roastery

Small-batch beans roasted daily in our cast-iron drum roasters. Dark, rich, and uncompromising.

Shop Beans
ROOM 02

The AI Lab

Our digital sommelier. Discover your perfect roast profile using our proprietary taste algorithm.

Start Analysis
ROOM 03

The Library

Essays on origin, brewing guides, and conversations with the world’s best growers.

Read Journal
ROOM 04

The Guild

We are looking for master roasters and baristas to join our secret society.

Join Us
FIG. A: GRAVITY

ESTABLISHED IN SHADOWS

Alchemy &
Architecture.

The Hidden Roastery began in a forgotten courtyard in London’s Seven Dials. We didn’t want a storefront; we wanted a sanctuary.

We treat coffee not as a commodity, but as a building material for the soul. Our beans are sourced from micro-lots that grow in the shade of ancient volcanic mountains, and roasted to bring out the deepest notes of chocolate, earth, and smoke.

Read Our Full History

The Sommelier Bot

Science meets Intuition.

Mild Bold
Low High

The Perfect Pour

01. The Grind

Grind 20g of “Midnight Blend” to a texture resembling sea salt. The aroma should fill the room instantly.

02. The Bloom

Pour 60g of water (93°C) over the grounds. Watch it breathe for 45 seconds. This releases the CO2 and prepares the bed.

03. The Extraction

Pour slowly in concentric circles until you reach 300g. Total brew time should be exactly 3 minutes.

Journal

VIEW ARCHIVE
ORIGIN

The Silent Mountains of Peru

Hiking through the mist to find the farmers growing coffee at 2,200 meters above sea level.

Read
DESIGN

Why Black Coffee needs White Cups

An essay on aesthetics, contrast, and why the vessel matters just as much as the liquid.

Read
BREW

The Death of the French Press?

Why paper filters are making a comeback among the purists of the third wave movement.

Read

Locations

  • London, Covent Garden

    14 Monmouth St • Daily 08:00-18:00

  • Tel Aviv, Neve Tzedek

    Shabazi 22 • Sun-Thu 07:30-20:00

Careers

We are always looking for passionate individuals.

  • HEAD ROASTER TLV
  • BARISTA LDN
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